Privacy policy

Waterstone homes is a member of the Jehu Group of companies. It complies with the Jehu Group privacy policy reproduced below.

Our guiding privacy principles

Waterstone Homes (‘Waterstone Homes’) is committed to upholding your privacy as a user, current or prospective customer or supplier of this or any other Waterstone Homes Group website. The personal data about you that we collect, process or use (‘Data’) is held securely and treated in accordance with this Policy. Whenever you give us Data, you are consenting to its collection and use as explained at the time of collection and in this Policy, including our use of ‘cookies’ (see below).

We operate an integrated communications programme which means we may use your Data to communicate with you through several different channels, including direct mail and email (see below). Our aim is to keep you up-to-date with all the latest news from Waterstone Homes, however if you feel you no longer wish to receive direct mail or email communications from us, you are able to ‘opt out’ of them individually at any time (see below).

What personal data do we collect?

We may collect and process your data for a number of reasons. These reasons include:

  • When you contact us in person, on our website, over the telephones, by email or by post,

  • at the time of reserving a property to purchase from us,

  • at the time of purchasing options and extras from us,

  • during the course of purchasing a property from us and/or selling a property to us in part exchange,

  • when you apply for a job vacancy with us.

If you visit our website, your Internet Protocol (‘IP’) address and other information relating to your visit may be tracked by a method called URL Rewriting where the link (URL) to any page on the site has a unique session ID appended to it (see below).

If you wish to interact with Waterstone Homes through the site you will be asked to provide us with Data about you such as your name, address, email address and job title. Similar and other Data such as your number of years’ business experience and previous companies may be requested if, either online through or by email, or by post, in person or telephone.

Disclosure of information

Waterstone Homes’s use of your Data for any of the purposes disclosed in this Policy, or any other purposes disclosed in any separate communication, may involve Waterstone Homes sharing it with third party suppliers such as contractors, agents or professional advisers appointed by Waterstone Homes to assist Waterstone Homes in providing Waterstone Homes services, facilities and products.

In no other case, unless obliged to do so by law, will Waterstone Homes sell, rent, lease or otherwise share your Data with third parties, unless you have provided your specific, positive and unambiguous consent.

What we use your data for

We take your privacy very seriously and will never disclose or share your personal data without your knowledge, unless we are required to do so by law.

Data about you provided to Waterstone Homes will be used for the purposes described at the time of collection. It may also be used for the other purposes described in this Policy. For instance, Data will be used by Waterstone Homes to record usage patterns thus helping us to provide the highest possible level of service. It also helps us better understand your needs and interests.

If you are registered to receive marketing information your Data may be used to send you, by post or by email, any Waterstone Homes publications made available including regular monthly newsletters and updates on regional events and activities.

We will always require you to supply an email address when you complete a transaction on for email confirmation and administration purposes. However, when capturing your email address we may also offer you the chance to ‘opt in’ to receive other communications. If you do not ask to be sent these communications, you will only receive email for administration purposes.

Below are examples of when we would collect, process and in some cases, share your data:

  • To verify your identity

  • To process your purchase of a property from us and provide after sales customer services

  • To carry out our obligations arising from any contracts entered into between you and us, including your purchase of a property and any extras from us.

  • To monitor customer satisfaction

  • To contact you about new developments and house types which may meet your needs.

Where you have consented to us providing you with promotional offers and marketing, you are free to withdraw consent at any given time.

Photo and Video Disclaimer

Images may be captured during events organised and/or hosted by Waterstone Homes using film photography, digital photography, video or other mediums. Waterstone Homes reserves the right to use the images captured in any brochures, booklets, videos, websites or other media and publicity material produced by Waterstone Homes.

Waterstone Homes informs all persons taking part in a Waterstone Homes event that they may be photographed, filmed, videoed or otherwise captured in image form.

Unless express objections are received, individuals attending an event are deemed to have given their consent by attending or remaining at the event.

Any queries or complaints should be raised with Waterstone Homes in the first instance.

Thank you for your understanding and co-operation.

Opting out

You may at any time opt out of any future Waterstone Homes communication, digital or non-digital. If you wish to opt out of receiving postal communications please contact and/or If you wish to opt out of email communications please use the ‘Unsubscribe’ link provided and follow the instructions.


A cookie is a small piece of data that is sent from our web server to your browser when you visit It is stored on your hard drive. There are several types of cookie that are used to keep track of information needed by a site user as they travel from page to page within a website. We use a method called URLRewriting where the link (URL) to any page on the site has a unique session identifier (session ID) appended to it. This allows to track a user’s behaviour during each visit to the website (session) without the need to write a temporary cookie to their PC’s hard drive.

We currently have a third party cookie written from www.Waterstone as follows:

We currently use Google Analytics, which employs third party cookie, to measure and analyse visitor information related to our web site. For that purpose, your IP address, Internet traffic data and data on your browser type and PC are collected. We will not use any of this data to identify you personally, it is used only to monitor and improve

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie does not give us access to your computer or any identifiable information about you.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer.

Supplementary information

We may supplement your personal data with other Data about you we have received from third parties, provided that they have obtained and shared that Data with us in a manner that is compliant with all relevant laws and codes. For instance a third party may be used to verify your payment details. We may also combine Data about your purchasing habits with similar Data about you to create a personalised user profile. We can then use this to send you communications which are more likely to be of interest to you.

Maintaining the information we hold about you

Waterstone Homes aims to keep the Data it holds about you accurate and up to date. If at any time you want to verify, update or amend any Data we hold about you or if you become aware of possible errors or inaccuracies in that Data, please contact us at

Links to third party sites may contain links to other sites, provided as a convenience to you. You are under no obligation to use these sites, but if you choose to do so, please be aware that these sites have separate content, privacy and data collection policies. Please refer to these before interacting with the site. Waterstone Homes cannot accept responsibility for any use of your Data by these sites.


Waterstone Homes may from time to time invite you to participate in surveys. This may occur online or using other communication channels. Anonymity of individual respondents and protection of personal details will be maintained except where you have expressly granted permission to the contrary. Information gathered through surveys will be researched and compiled on an aggregated basis and results may be published on or elsewhere. Such results will not identify you. The information will be used to help us formulate our policy positions and to monitor or improve and Waterstone Homes products and services.


Waterstone Homes places great importance on the security of all Data associated with our web site users, customers and other contacts. We have security measures in place to protect against loss, misuse or alteration of Data under our control.

No transmission over the Internet can be guaranteed to be 100% secure. As a result, while we strive to protect your personal data, we cannot warrant the absolute security of any Data you transmit to us online or to any other persons providing products or services online through Waterstone You are responsible for maintaining the security of your passwords in your possession and/or any account information in your control.

We try to ensure that our communications are as effective and relevant as possible. On occasion, we will use information you have given us directly, to tailor our communications with you about our future activities.

If you believe that any information we are holding on you is incorrect, or incomplete, please write to us as soon as possible. We will promptly correct any information found to be incorrect.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to:

Further details or questions